{"product_id":"1001-ideas-to-create-retail-excitement-revised-updated-9780735203433","title":"1001 Ideas to Create Retail Excitement: (Revised \u0026 Updated)","description":"In a new, completely revised and updated edition of his 1999 classic \u003cb\u003e1001 Ideas to Create Retail Excitement\u003c\/b\u003e, public relations and marketing guru Edgar Falk shows small, medium, and large business owners how to make the most of retail opportunities in any economic environment, and teaches all business owners how to think big in the face of growing competition and consumer insecurity. \u003cp\u003e\u003c\/p\u003eIn our ever-changing economy, Falk's strategies are an absolute necessity for survival and success. Here, he offers a veritable encyclopedia of practical suggestions that show small- to medium-sized retailers how to attract new customers, then goes on to offer solid, time-tested advice on how to keep them coming back, over and over again. From proven-successful ideas for eye-catching window displays, in-store promotions, and special events to tested strategies for market research and publicity, this guide provides everything the small business owner needs to become more aggressive and effective in pulling in customers and fending off competition.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Edgar A. Falk\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Prentice Hall Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/30\/2003\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.80lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.90h x 5.90w x 1.10d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780735203433","brand":"Prentice Hall Press","offers":[{"title":"Paperback","offer_id":43939205251187,"sku":"9.78074E+12","price":28.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_2d19dfd2-0dd4-4ae8-b090-917779ebb5c4.jpg?v=1758878808","url":"https:\/\/bookstorenmore.com\/en-de\/products\/1001-ideas-to-create-retail-excitement-revised-updated-9780735203433","provider":"Bookstore N More","version":"1.0","type":"link"}