{"product_id":"bill-bright-and-campus-crusade-for-christ-the-renewal-of-evangelicalism-in-postwar-america-9780807858738","title":"Bill Bright and Campus Crusade for Christ: The Renewal of Evangelicalism in Postwar America","description":"\u003cp\u003e\u003cstrong\u003eFounded as a local college ministry in 1951, Campus Crusade for Christ has become one of the world's largest evangelical organizations, today boasting an annual budget of more than $500 million. \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eNondenominational organizations like Campus Crusade account for much of modern evangelicalism's dynamism and adaptation to mainstream American culture. Despite the importance of these \"parachurch\" organizations, says John Turner, historians have largely ignored them.\u003cbr\u003e\u003cbr\u003eTurner offers an accessible and colorful history of Campus Crusade and its founder, Bill Bright, whose marketing and fundraising acumen transformed the organization into an international evangelical empire.\u003c\/p\u003e\n\u003cp\u003eDrawing on archival materials and more than one hundred interviews, Turner challenges the dominant narrative of the secularization of higher education, demonstrating how Campus Crusade helped reestablish evangelical Christianity as a visible subculture on American campuses.\u003c\/p\u003e\n\u003cp\u003eBeyond the campus, Bright expanded evangelicalism's influence in the worlds of business and politics. As Turner demonstrates, the story of Campus Crusade reflects the halting movement of evangelicalism into mainstream American society: its awkward marriage with conservative politics, its hesitancy over gender roles and sexuality, and its growing affluence.\u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e John G. Turner\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e University of North Carolina Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/01\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.96lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.27h x 6.27w x 0.72d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780807858738\u003cbr\u003e\u003cb\u003eAward:\u003c\/b\u003e Christianity Today Book Award - Winner\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 02\/11\/2008 pg. 66\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 04\/01\/2008 pg. 89\u003cbr\u003e\u003ci\u003eChristian Century\u003c\/i\u003e 04\/07\/2009 pg. 40\u003cbr\u003e\n\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eTurner, John G.:\u003c\/i\u003e\u003c\/b\u003e - John G. Turner is an assistant professor of history at the University of South Alabama.\u003c\/p\u003e","brand":"University of North Carolina Press","offers":[{"title":"Paperback","offer_id":40161678000243,"sku":"9.78E+12","price":48.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_0795e506-63b4-456e-9732-cd60c388573c.jpg?v=1654955998","url":"https:\/\/bookstorenmore.com\/en-de\/products\/bill-bright-and-campus-crusade-for-christ-the-renewal-of-evangelicalism-in-postwar-america-9780807858738","provider":"Bookstore N More","version":"1.0","type":"link"}