{"product_id":"breaking-away-how-great-leaders-create-innovation-that-drives-sustainable-growth-and-why-others-fail-9780071753944","title":"Breaking Away: How Great Leaders Create Innovation That Drives Sustainable Growth--And Why Others Fail","description":"\u003cp\u003e\u003cb\u003eInnovation Leaders Praise \u003ci\u003eBreaking Away\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Finally, innovation in a framework that is clear, insightful and easy to put into practice. This is a must read.\"\u003cbr\u003e\u003cb\u003e--Angela Ahrendts, Chief Executive Officer, Burberry\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003eBreaking Away\u003c\/i\u003e has a clear and important message: that innovation--the dogged pursuit of new solutions to old problems--is often the defining feature of a successful endeavor, be it a research project, a corporation or a society.\"\u003cbr\u003e \u003cb\u003e--Dean Kamen, CEO, DEKA, inventor of the heart stent, the Segway, and many other transformational innovations\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Using case studies and real examples, Jane Stevenson and Bilal Kaafarani uncover the missing ingredient in innovation--getting the most from your people. This book shows you how companies can excel.\"\u003cbr\u003e\u003cb\u003e--Joel Kurtzman, Milken Institute and Wharton's SEI Center for Advanced Studies in Management\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Innovation requires top leadership with courage and passion to win. With its four levels of innovation. \u003ci\u003eBreaking Away\u003c\/i\u003e provides a great road map for success. A must read for any executive.\"\u003cbr\u003e \u003cb\u003e--Denise Morrison, Board Member, COO and CEO Elect, The Campbell Soup Company\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"A fabulous read  \u003ci\u003eBreaking Away\u003c\/i\u003e artfully defines innovation and clarifies the critical role leadership plays in nurturing the right culture for innovation and growth.\"\u003cbr\u003e \u003cb\u003e--Marco Jesi, Chairman of the Board, Limoni Profumerie S.P.A.\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"At last, a book that captures the critical role leadership plays in enabling a culture where innovation is stimulated, valued, supported and celebrated. The authors have gone deep to understand what the best CEO's do to develop continuous innovation as a competitive edge. \u003ci\u003eBreaking Away\u003c\/i\u003e gives us a clear framework to make that happen in every organization.\"\u003cbr\u003e \u003cb\u003e--Cynthia McCague, Board of Directors, Monster.com and former SVP Human Resources, The Coca-Cola Company\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"Stevenson and Kaafarani 'break away' from traditional thinking to converge on a powerful thesis that will forever change how we view innovation.\"\u003cbr\u003e \u003cb\u003e--Judith Glaser, CEO Benchmark Communications, Inc, and the bestselling author of \u003ci\u003eCreating We\u003c\/i\u003e and \u003ci\u003eDNA of Leadership\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"A how-to guide on inspiring a culture of innovation in your workplace.\"\u003cbr\u003e \u003cb\u003e--CIO Insight's Best Business Books for 2011\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAbout the Book\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe key to generating growth and shareholder value today is the ability to develop and embed innovation into every facet of business. But how do you do that?\u003c\/p\u003e \u003cp\u003eLeadership. It takes a business leader with vision and a sense of accountability to merge corporate culture and innovation processes into a powerful, self-sustaining engine that dominates markets. Without that kind of leadership, a company is just spinning its wheels.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBreaking Away\u003c\/i\u003e provides the framework to be that leader--and to create other leaders who will drive your company into a future of profits and growth.\u003c\/p\u003e \u003cp\u003ePioneers in the field of innovation leadership, Jane Stevenson and Bilal Kaafarani provide a simple but powerful model for breaking away from your industry pack by fully utilizing your employees, technology, and resources. You'll learn how: \u003c\/p\u003e\u003cul\u003e \u003cli\u003eFord beat Toyota in the race to create the first hybrid (and why everyone thinks it was vice versa) \u003c\/li\u003e\n\u003cli\u003eGE's development of a locomotive battery makes planet earth more sustainable \u003c\/li\u003e\n\u003cli\u003eSkype landed 480 million registered users in its first four years of business \u003c\/li\u003e\n\u003cli\u003eEmirates airline has grown from a small, regional carrier to one of the world's top three airlines\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eDifferent organizations, different industries . . . one thing in common: a cadre of leaders who understand the nature of innovation, develop well-defined priorities, and maintain a powerful sense of accountability.\u003c\/p\u003e \u003cp\u003e\u003ci\u003eBreaking Away\u003c\/i\u003e will change the way you approach leadership and innovation--and put you on the road to market domination.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jane Stevenson, Bilal Kaafarani\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/15\/2011\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.26h x 6.38w x 0.90d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071753944\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eBooklist\u003c\/i\u003e 03\/15\/2011 pg. 8\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eJane Edison\u003c\/b\u003e Stevenson is Vice Chairman, Board and CEO Services at Korn\/Ferry International, the world's leading C-suite talent management firm, and has spent 25 years assessing and recruiting the world's top innovation leaders.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eBilal Kaafarani\u003c\/b\u003e is Senior VP, Global Research and Innovation officer of The Coca-Cola Company. He has held leadership roles with Frito Lay Tropicana, Proctor \u0026amp; Gamble, and Kraft, where he developed the technology resulting in the successful \"Kraft Free\" products. He holds several patents for breakthrough technologies in the food sector.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Hardcover","offer_id":40349955260531,"sku":"9.78007E+12","price":32.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_5272fdc3-7484-48b3-8587-8c819d6c1f4e.jpg?v=1660050134","url":"https:\/\/bookstorenmore.com\/en-de\/products\/breaking-away-how-great-leaders-create-innovation-that-drives-sustainable-growth-and-why-others-fail-9780071753944","provider":"Bookstore N More","version":"1.0","type":"link"}