{"product_id":"bricks-matter-9781118218310","title":"Bricks Matter","description":"\u003cb\u003eGet proven guidance to build a market-driven supply chain management system\u003c\/b\u003e \u003cp\u003eSupply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals. \u003ci\u003eBricks Matter\u003c\/i\u003e shows you how you can identify market risks and opportunities and translate these into winning tactics. Business cases highlight how business leaders are winning through market-driven approaches.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eHelps you understand how to apply the emerging world of predictive analytics for the better management of value networks\u003c\/li\u003e \u003cli\u003eIncludes business cases illustrating the market-driven approach\u003c\/li\u003e \u003cli\u003eReveals how businesses can identify market risks and translate these into supply-side tactics\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eAs companies transition from demand-driven to market-driven approach, the focus in organizations shifts from one of vertical excellence to building strong market-to-market horizontal processes. Improve revenue by increasing market share, improve profit margins, and maintain high levels of customer service with the indispensable guidance found in \u003ci\u003eBricks Matter.\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lora M. Cecere,Charles W. Chase\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/26\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.13lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.31h x 6.24w x 1.01d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781118218310\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLORA M. CECERE\u003c\/b\u003e is the founder of the research firm Supply Chain Insights, which is paving new directions in building thought-leading supply chain research. She is also the author of the enterprise software blog \"Supply Chain Shaman.\" The blog focuses on the use of enterprise applications to drive supply chain excellence. As an enterprise strategist, Lora focuses on the changing face of enterprise technologies. With over forty years of diverse supply chain experience, Lora spent nine years as an industry analyst with Gartner Group, AMR Research, Inc., and Altimeter Group. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eCHARLES W. CHASE JR.\u003c\/b\u003e is the principal industry consultant for the manufacturing and supply chain global practice at SAS. He is the primary architect and strategist for delivering demand planning and forecasting solutions to improve supply chain efficiencies for SAS customers. He has more than twenty-six years of experience in the consumer packaged goods industry and is an expert in sales forecasting, market response modeling, econometrics, and supply chain management.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Hardcover","offer_id":44423016185971,"sku":"9781118218310","price":49.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_86523ec9-9f71-47e2-8cd1-39848af4ea14.jpg?v=1772544025","url":"https:\/\/bookstorenmore.com\/en-de\/products\/bricks-matter-9781118218310","provider":"Bookstore N More","version":"1.0","type":"link"}