{"product_id":"bright-signals-a-history-of-color-television-9780822371304","title":"Bright Signals: A History of Color Television","description":"First demonstrated in 1928, color television remained little more than a novelty for decades as the industry struggled with the considerable technical, regulatory, commercial, and cultural complications posed by the medium. Only fully adopted by all three networks in the 1960s, color television was imagined as a new way of seeing that was distinct from both monochrome television and other forms of color media. It also inspired compelling popular, scientific, and industry conversations about the use and meaning of color and its effects on emotions, vision, and desire. In \u003ci\u003eBright Signals\u003c\/i\u003e Susan Murray traces these wide-ranging debates within and beyond the television industry, positioning the story of color television, which was replete with false starts, failure, and ingenuity, as central to the broader history of twentieth-century visual culture. In so doing, she shows how color television disrupted and reframed the very idea of television while it simultaneously revealed the tensions about technology's relationship to consumerism, human sight, and the natural world.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Susan Murray\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Duke University Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/12\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 320\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.70d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780822371304\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 12\/01\/2018\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eSusan Murray is Associate Professor of Media, Culture, and Communication at New York University, the author of \u003ci\u003eHitch Your Antenna to the Stars: Early Television and Broadcast Stardom\u003c\/i\u003e, and the coeditor of \u003ci\u003eReality TV: Remaking Television Culture\u003c\/i\u003e.\u003cbr\u003e\u003c\/p\u003e","brand":"Duke University Press","offers":[{"title":"Paperback","offer_id":40808642379891,"sku":"9.78082E+12","price":45.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_eccffc7f-9ed1-4dbe-9044-f6c3d6043d5a.jpg?v=1683034640","url":"https:\/\/bookstorenmore.com\/en-de\/products\/bright-signals-a-history-of-color-television-9780822371304","provider":"Bookstore N More","version":"1.0","type":"link"}