{"product_id":"growing-up-digital-the-rise-of-the-net-generation-9780071347983","title":"Growing Up Digital: The Rise of the Net Generation","description":"This text offers an overview of the N-generation, the generation of children who in the year 2000 will be between the ages of two and 22. This group is a tsunami that could force changes in communications, retailing, branding, advertising, and education. The author contends that the N-generation are becoming so technologically proficient that they will lap their parents and leave them behind. The book also demonstrates the common characteristics of the N-generation, acceptance of diversity, because the Net doesn't distinguish between racial or gender identities, and a curiosity about exploring and discovering new worlds over the Internet.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Don Tapscott\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 09\/05\/2000\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 352\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.16lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.10h x 6.01w x 0.86d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071347983\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eIngram Advance\u003c\/i\u003e 06\/01\/1999 pg. 36\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"McGraw-Hill","offers":[{"title":"Paperback","offer_id":39924008157299,"sku":"9.78E+12","price":21.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_cd20fd8f-b5ba-4422-b9fb-783161f22514.jpg?v=1647435764","url":"https:\/\/bookstorenmore.com\/en-de\/products\/growing-up-digital-the-rise-of-the-net-generation-9780071347983","provider":"Bookstore N More","version":"1.0","type":"link"}