{"product_id":"horse-business-management-9781405183475","title":"Horse Business Management","description":"\u003ci\u003eHorse Business Management\u003c\/i\u003e will equip you with the knowledge to run a profitable horse business. Down-to-earth and highly readable, this book demonstrates how to apply modern business theory to create success, in addition to outlining British legal considerations for your business. Essentially, it will enable you to develop your vision of excellence and the specialist skills needed to make that vision a reality. Sections include: \u003cul\u003e \u003cli\u003eUnderstanding the market\u003c\/li\u003e \u003cli\u003eConsidering available assets\u003c\/li\u003e \u003cli\u003eDeveloping effective marketing strategies\u003c\/li\u003e \u003cli\u003eDeveloping effective practices in daily yard management\u003c\/li\u003e \u003cli\u003eProviding a safe and rewarding environment for all involved\u003c\/li\u003e \u003cli\u003eRecognising and providing a high quality experience for the customer\u003c\/li\u003e \u003cli\u003eProviding a solid financial return\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eJeremy Houghton Brown and Marcus Clinton offer you their expert advice on modern equine business techniques, sharing their wealth of practical experience, and their thorough understanding of the horse industry in the UK.\u003c\/p\u003e \u003cp\u003eExtensively revised for its fourth edition, \u003ci\u003eHorse Business Management\u003c\/i\u003e is applicable to every type of stable yard and horse business. It is equally suited for both current and prospective horse business owners and managers, and should be in the hands of every college equine student.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jeremy Houghton Brown,Marcus Clinton\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley-Blackwell\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/01\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.10lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.50h x 6.70w x 0.70d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781405183475\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eJeremy Houghton Brown\u003c\/b\u003e is a lifelong horseman who has managed a variety of different yards and equine businesses. He was manager of the British National Equestrian Centre and the British Racing School, then head of Equine Studies at Warwickshire College. Jeremy has been awarded the Fellowship of the UK's Royal Agricultural Societies in recognition of his contribution to the horse industry.\u003cbr\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e \u003cb\u003eMarcus Clinton\u003c\/b\u003e is an experienced practical horseman, yard manager, business manager and show and event organiser. He was until recently the head of Land-Based studies at South Staffordshire College, and is now Assistant Principal of Land Based industries at Northumberland College. He is also Chairman of the British Horse Society for Staffordshire. Marcus brings to this fourth edition a rigorous updating of business techniques and new sections on customer care, marketing, safety and quality.\u003cbr\u003e","brand":"Wiley-Blackwell","offers":[{"title":"Paperback","offer_id":44307994837107,"sku":"9781405183475","price":69.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_56bf9f29-1f03-475c-bfbe-a26c4b5983b5.jpg?v=1771074449","url":"https:\/\/bookstorenmore.com\/en-de\/products\/horse-business-management-9781405183475","provider":"Bookstore N More","version":"1.0","type":"link"}