{"product_id":"living-the-hiplife-celebrity-and-entrepreneurship-in-ghanaian-popular-music-9780822353669","title":"Living the Hiplife: Celebrity and Entrepreneurship in Ghanaian Popular Music","description":"Hiplife is a popular music genre in Ghana that mixes hip-hop beatmaking and rap with highlife music, proverbial speech, and Akan storytelling. In the 1990s, young Ghanaian musicians were drawn to hip-hop's dual ethos of black masculine empowerment and capitalist success. They made their underground sound mainstream by infusing carefree bravado with traditional respectful oratory and familiar Ghanaian rhythms. \u003ci\u003eLiving the Hiplife\u003c\/i\u003e is an ethnographic account of hiplife in Ghana and its diaspora, based on extensive research among artists and audiences in Accra, Ghana's capital city; New York; and London. Jesse Weaver Shipley examines the production, consumption, and circulation of hiplife music, culture, and fashion in relation to broader cultural and political shifts in neoliberalizing Ghana.\u003cp\u003eShipley shows how young hiplife musicians produce and transform different kinds of value-aesthetic, moral, linguistic, economic-using music to gain social status and wealth, and to become respectable public figures. In this entrepreneurial age, youth use celebrity as a form of currency, aligning music-making with self-making and aesthetic pleasure with business success. Registering both the globalization of electronic, digital media and the changing nature of African diasporic relations to Africa, hiplife links collective Pan-Africanist visions with individualist aspiration, highlighting the potential and limits of social mobility for African youth.\u003c\/p\u003e\u003cp\u003eThe author has also directed a film entitled \u003ci\u003eLiving the Hiplife\u003c\/i\u003e and with two DJs produced mixtapes that feature the music in the book available for free download.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Jesse Weaver Shipley\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Duke University Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/28\/2013\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 344\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.20h x 6.10w x 0.90d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780822353669\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003ePublishers Weekly\u003c\/i\u003e 12\/10\/2012\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 02\/15\/2013 pg. 106\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eJesse Weaver Shipley is Associate Professor of Anthropology at Haverford College.\u003c\/p\u003e\u003cbr\u003e","brand":"Duke University Press","offers":[{"title":"Paperback","offer_id":40198607667315,"sku":"9.78E+12","price":29.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_c24129d4-b844-43ca-bd6d-4b2487df9f65.jpg?v=1656079265","url":"https:\/\/bookstorenmore.com\/en-de\/products\/living-the-hiplife-celebrity-and-entrepreneurship-in-ghanaian-popular-music-9780822353669","provider":"Bookstore N More","version":"1.0","type":"link"}