{"product_id":"opening-strategy-professional-strategists-and-practice-change-1960-to-today-9780198738893","title":"Opening Strategy: Professional Strategists and Practice Change, 1960 to Today","description":"Strategy is becoming more 'open' - more transparent and more inclusive. \u003cem\u003eOpening Strategy\u003c\/em\u003e tells the story of how corporate strategists and strategy consultants have worked since the middle of the last century to open up the strategy process. First strategic planning, then strategic management, \u003cbr\u003eand now 'open strategy' have all brought more people into the strategy process and provided more strategic information, for the benefit of both business and society at large. \u003cp\u003e\u003c\/p\u003eInformed by interviews with corporate strategists and consultants at leading firms such as General Electric and McKinsey \u0026amp; Co, and drawing on the historical archives of strategy's pioneers, this book provides vivid insights into the trials and tribulations of practice change in the strategy\u003cbr\u003eprofession. Above all, it stresses the hard work of the little recognized and sometimes eccentric individuals who have been leaders in practice change. By building on a wide range of illustrations, covering both successes and failures, the book draws out general lessons for practice innovation in\u003cbr\u003estrategy. Those studying the topic will be able to set standard strategy techniques in historical and social context and develop new areas for investigation, while practising executives and consultants should gain a sense of how to innovate in strategy - and how not to.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Richard Whittington\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Oxford University Press, USA\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/21\/2019\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 336\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.00w x 1.00d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780198738893\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eRichard Whittington, \u003cem\u003eProfessor of Strategic Management, University of Oxford\u003c\/em\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eRichard Whittington is Professor of Strategic Management at the Said Business School and New College, University of Oxford. He has authored, co-authored or contributed to ten books, including the best-selling textbook \u003cem\u003eExploring Strategy\u003c\/em\u003e (12th edition, Pearson, 2019) and the \u003cem\u003eCambridge Handbook of\u003c\/em\u003e\u003cbr\u003e\u003cem\u003eOpen Strategy\u003c\/em\u003e (2019). He is an associate editor of the \u003cem\u003eStrategic Management Journal\u003c\/em\u003e and has co-edited six special issues in leading journals. He was previously a board member of the Strategic Management Society and past Chair of the Strategizing Activities and Practices interest group at the Academy\u003cbr\u003eof Management. His current research focuses on strategy-as-practice and 'open strategy'.\u003cbr\u003e\u003cbr\u003e","brand":"Oxford University Press, USA","offers":[{"title":"Hardcover","offer_id":40042124017779,"sku":"9.78E+12","price":76.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_ab871a67-f197-4304-9667-8bf0c4bc4c0c.jpg?v=1651014343","url":"https:\/\/bookstorenmore.com\/en-de\/products\/opening-strategy-professional-strategists-and-practice-change-1960-to-today-9780198738893","provider":"Bookstore N More","version":"1.0","type":"link"}