{"product_id":"public-interests-media-advocacy-and-struggles-over-us-television-9780813572307","title":"Public Interests: Media Advocacy and Struggles over U.S. Television","description":"\u003cb\u003eWinner of the 2017 Outstanding Book Award from the Popular Communication Division of the International Communication Association\u003c\/b\u003e \u003cp\u003e\u003c\/p\u003e Nearly as soon as television began to enter American homes in the late 1940s, social activists recognized that it was a powerful tool for shaping the nation's views. By targeting broadcast regulations and laws, both liberal and conservative activist groups have sought to influence what America sees on the small screen. \u003ci\u003ePublic Interests\u003c\/i\u003e describes the impressive battles that these media activists fought and charts how they tried to change the face of American television. Allison Perlman looks behind the scenes to track the strategies employed by several key groups of media reformers, from civil rights organizations like the NAACP to conservative groups like the Parents Television Council. While some of these campaigns were designed to improve the representation of certain marginalized groups in television programming, as Perlman reveals, they all strove for more systemic reforms, from early efforts to create educational channels to more recent attempts to preserve a space for Spanish-language broadcasting. \u003ci\u003ePublic Interests\u003c\/i\u003e fills in a key piece of the history of American social reform movements, revealing pressure groups' deep investments in influencing both television programming and broadcasting policy. Vividly illustrating the resilience, flexibility, and diversity of media activist campaigns from the 1950s onward, the book offers valuable lessons that can be applied to current battles over the airwaves.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Allison Perlman\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Rutgers University Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/01\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 256\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.06lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.63d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780813572307\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 10\/01\/2016\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eALLISON PERLMAN is an assistant professor in the departments of film and media studies and history at the University of California, Irvine. She is co-editor of \u003ci\u003eFlow TV: Television in the Age of Media Convergence\u003c\/i\u003e.\u003cbr\u003e\u003c\/p\u003e","brand":"Rutgers University Press","offers":[{"title":"Hardcover","offer_id":40571083128947,"sku":"9.78E+12","price":236.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_a7bdb1a5-50ea-4cb8-be20-8b5cd5347ea6.jpg?v=1668177234","url":"https:\/\/bookstorenmore.com\/en-de\/products\/public-interests-media-advocacy-and-struggles-over-us-television-9780813572307","provider":"Bookstore N More","version":"1.0","type":"link"}