{"product_id":"ringtone-exploring-the-rise-and-fall-of-nokia-in-mobile-phones-9780198777199","title":"Ringtone: Exploring the Rise and Fall of Nokia in Mobile Phones","description":"In less than three decades, Nokia emerged from Finland to lead the mobile phone revolution. It grew to have one of the most recognizable and valuable brands in the world and then fell into decline, leading to the sale of its mobile phone business to Microsoft. This book explores and analyzes\u003cbr\u003ethat journey and distils observations and learning points for anyone keen to understand what drove Nokia's amazing success and sudden downfall. \u003cp\u003e\u003c\/p\u003eWith privileged access to Nokia's senior managers over the last twenty years followed by a more concerted research agenda from 2015, the authors describe and analyze, the various stages in Nokia's journey. The book describes leaders making strategic and organizational decisions, their behavior and\u003cbr\u003einteractions, and how they succeeded and failed to inspire and engage their employees. Perhaps most intriguingly, it opens the proverbial 'black box' of why and how things actually happen at the top of organizations. \u003cp\u003e\u003c\/p\u003eWhy did things fall apart? To what extent were avoidable mistakes made? Did the world around Nokia change too fast for it to adapt? And, did Nokia's success contain the seeds of its failure?\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Yves Doz\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Oxford University Press (UK)\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/02\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 204\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.95lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.30h x 6.10w x 0.70d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780198777199\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 10\/01\/2018\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cstrong\u003eYves Doz\u003c\/strong\u003e is the Solvay Chaired Professor of Technological Innovation at INSEAD. He was Dean of Executive Education (1998-2002) and Associate Dean for Research and Development (1990-1995) at INSEAD. His research on the strategy and organization of multinational companies led to numerous publications, including several books, in particular \u003cem\u003eThe Multinational Mission: Balancing Local Demands and Global Vision\u003c\/em\u003e, co-authored with CK. Prahalad (1987) and \u003cem\u003eFrom Global to Metanational: How Companies Win in the Knowledge Economy\u003c\/em\u003e co-authored with Jose Santos and Peter Williamson (Harvard Business School Press, 2001). His research work won numerous awards, in particular a Distinguished Scholar Award from the Academy of Management (2003) and an election as \"Inaugural Fellow of the Strategic Management Society\" (2005). Prof. Doz was elected Fellow of the Academy of Management (2006), and was also nominated by \u003cem\u003eThe Economist\u003c\/em\u003e as one of a handful of European 'Management Gurus'. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cstrong\u003eKeeley Wilson\u003c\/strong\u003e is Senior Researcher at INSEAD. For almost twenty years Keeley's work in both research and consulting has focused on global innovation strategies, management and processes, strategic alliances, and leadership challenges in complex environments. She has undertaken projects throughout Europe, the USA, and Asia at a wide range of companies including HP, Novartis, Shell, Siemens, Reuters, Schneider, and Xerox.\u003cbr\u003e","brand":"Oxford University Press (UK)","offers":[{"title":"Hardcover","offer_id":44456456487027,"sku":"9780198777199","price":98.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_c5a8cf64-7bc3-4c2a-9faa-43ce9f921fe0.jpg?v=1773750266","url":"https:\/\/bookstorenmore.com\/en-de\/products\/ringtone-exploring-the-rise-and-fall-of-nokia-in-mobile-phones-9780198777199","provider":"Bookstore N More","version":"1.0","type":"link"}