{"product_id":"the-power-of-visual-storytelling-how-to-use-visuals-videos-and-social-media-to-market-your-brand-9780071823937","title":"The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand","description":"Attention is the new commodity. Visual Storytelling is the new currency. \u003cul\u003e\n\u003cli\u003eHuman brain processes visuals 60,000x faster than text. \u003c\/li\u003e\n\u003cli\u003eWeb posts with visuals drive up to 180% more engagement than those without. \u003c\/li\u003e\n\u003cli\u003eViewers spend 100% more time on web pages with videos.\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eFilled with full-color images and thought-provoking examples from leading companies, \u003ci\u003eThe Power of Visual Storytelling\u003c\/i\u003e explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.\u003c\/p\u003e \u003cp\u003e\"This book is not only a complete overview of  visual storytelling] but, most importantly, the key to doing it right, a total Right Hook \"\u003cbr\u003e\u003cb\u003e--Gary Vaynerchuk, \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author of \u003ci\u003eCrush It  and Jab, Jab, Jab, Right Hook\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.\"\u003cbr\u003e\u003cb\u003e--Guy Kawasaki, author of \u003ci\u003eAPE: Author, Publisher, Entrepreneur\u003c\/i\u003e and former chief evangelist of Apple\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"\u003ci\u003eThe Power of Visual Storytelling\u003c\/i\u003e is the new marketing bible \"\u003cbr\u003e\u003cb\u003e--Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\"If a picture is worth a thousand words, \u003ci\u003eThe Power of Visual Storytelling\u003c\/i\u003e is worth a million.\"\u003cbr\u003e\u003cb\u003e--Scott Monty, Global Digital \u0026amp; Multimedia Communications for Ford Motor Company\u003c\/b\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Ekaterina Walter, Jessica Gioglio\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/08\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 240\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.26lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.06h x 8.96w x 0.48d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071823937\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eEkaterina Walter\u003c\/b\u003e is a cofounder and CMO at Branderati and a former global social media leader at Intel.\u003cbr\u003e \u003cb\u003eJessica Gioglio\u003c\/b\u003e is the social media manager for Dunkin' Donuts.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Paperback","offer_id":40349956702323,"sku":"9.78007E+12","price":39.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_d3acc790-ac0b-48cb-b784-f041cf491cd6.jpg?v=1660050150","url":"https:\/\/bookstorenmore.com\/en-de\/products\/the-power-of-visual-storytelling-how-to-use-visuals-videos-and-social-media-to-market-your-brand-9780071823937","provider":"Bookstore N More","version":"1.0","type":"link"}