{"product_id":"the-social-media-bible-tactics-tools-and-strategies-for-business-success-9781118269749","title":"The Social Media Bible: Tactics, Tools, and Strategies for Business Success","description":"\u003cb\u003eThe go-to guide to social media skills, now in an updated and revised \u003ci\u003eThird Edition\u003c\/i\u003e\u003c\/b\u003e \u003cp\u003e\u003ci\u003eThe Social Media Bible\u003c\/i\u003e is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology updates to the iPad, apps, Foursquare, and other geotargeted networks. New case studies and company profiles provide practical examples of how businesses have successfully implemented these strategies, using the newest social media marketing tools.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eUpdates and changes to Google's search engine algorithms\u003c\/li\u003e \u003cli\u003eMore information on plug-ins, widgets, apps, and integration\u003c\/li\u003e \u003cli\u003eUpdates on Twitter and Yammer and new information on Google+\u003c\/li\u003e \u003cli\u003eThe latest in mobile marketing\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eMaster the latest social media tools and deliver powerful messaging in the most effective way possible with \u003ci\u003eThe Social Media Bible.\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Lon Safko\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/08\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 640\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 2.37lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.26h x 7.55w x 1.26d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781118269749\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 04\/01\/2013\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLON SAFKO\u003c\/b\u003e is a marketing consultant with more than twenty-five years of experience in speaking, marketing, sales, strategic partnering, and e-commerce. He has founded fourteen successful companies, including Paper Models, Inc., holds three U.S. patents for 3D Internet advertising, has eighteen inventions in the Smithsonian Institution, and privately coaches companies on harnessing social media, marketing, and innovative thinking to create higher productivity and profits.\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Paperback","offer_id":40749587431539,"sku":"9.78112E+12","price":29.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_4eba7689-db01-4768-86af-23e6dca0a71d.jpg?v=1678288817","url":"https:\/\/bookstorenmore.com\/en-de\/products\/the-social-media-bible-tactics-tools-and-strategies-for-business-success-9781118269749","provider":"Bookstore N More","version":"1.0","type":"link"}