{"product_id":"the-tipping-point-how-little-things-can-make-a-big-difference-9780316346627","title":"The Tipping Point: How Little Things Can Make a Big Difference","description":"\u003cp\u003e\u003cb\u003eFrom the bestselling author of \u003ci\u003eThe Bomber Mafia\u003c\/i\u003e: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eThe tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire.\u003c\/p\u003e\n\u003cp\u003eJust as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate.\u003c\/p\u003e\n\u003cp\u003eThis widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\"A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.\" --Michael Lewis\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Malcolm Gladwell\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Back Bay Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 01\/07\/2002\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.65lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.10h x 5.40w x 0.90d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780316346627\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAccelerated Reader:\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eReading Level:\u003c\/b\u003e 9.1\u003cbr\u003e\u003cb\u003ePoint Value:\u003c\/b\u003e 15\u003cbr\u003e\u003cb\u003eInterest Level:\u003c\/b\u003e Upper Grade\u003cbr\u003e\u003cb\u003eQuiz #\/Name: \u003c\/b\u003e149589 \/ Tipping Point: How Little Things Can Make a Big Difference\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eMalcolm Gladwell is the author of seven \u003ci\u003eNew York Times\u003c\/i\u003e bestsellers: \u003ci\u003eThe Tipping Point, \u003c\/i\u003e\u003ci\u003eBlink, Outliers, \u003c\/i\u003e\u003ci\u003eWhat the Dog Saw, \u003c\/i\u003e\u003ci\u003eDavid and Goliath\u003c\/i\u003e, \u003ci\u003eTalking to Strangers\u003c\/i\u003e, and \u003ci\u003eThe Bomber Mafia\u003c\/i\u003e. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts \u003ci\u003eRevisionist History\u003c\/i\u003e, which reconsiders things both overlooked and misunderstood, and \u003ci\u003eBroken Record, \u003c\/i\u003ewhere he, Rick Rubin, and Bruce Headlam interview musicians across a wide range of genres. Gladwell has been included in the \u003ci\u003eTime\u003c\/i\u003e 100 Most Influential People list and touted as one of \u003ci\u003eForeign Policy\u003c\/i\u003e's\u003ci\u003e\u003c\/i\u003eTop Global Thinkers.\u003cbr\u003e\u003c\/p\u003e","brand":"Back Bay Books","offers":[{"title":"Paperback","offer_id":39822321647731,"sku":"0316346624","price":22.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_9012329a-81f4-42b7-a224-308d53e4b983.jpg?v=1644522141","url":"https:\/\/bookstorenmore.com\/en-de\/products\/the-tipping-point-how-little-things-can-make-a-big-difference-9780316346627","provider":"Bookstore N More","version":"1.0","type":"link"}