{"product_id":"the-total-package-the-secret-history-and-hidden-meanings-of-boxes-bottles-cans-and-other-persuasive-containers-9780316365468","title":"The Total Package: The Secret History and Hidden Meanings of Boxes, Bottles, Cans and Other Persuasive Containers","description":"In this fascinating excursion through popular culture and marketing history, design critic Thomas Hine decodes the secret language of packaging -- and explains the many subtle ways that boxes, bottles, and cans persuade us to spend our hard-earned money. Tracing the art and science of package design from its emergence late last century to today's most instantly recognizable brand images -- the Campbell's soup can, the Coca-Cola bottle, the Marlboro box, and many others -- Hine has written an essential book for students of popular culture, designers, marketers ... and anyone who goes shopping.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Thomas Hine\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Back Bay Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/19\/1997\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.93lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.80h x 5.08w x 0.81d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780316365468","brand":"Back Bay Books","offers":[{"title":"Paperback","offer_id":40937561260147,"sku":"9.78032E+12","price":32.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_cb3a6e78-d3b2-4b99-9a4a-b51701690b31.jpg?v=1693316202","url":"https:\/\/bookstorenmore.com\/en-de\/products\/the-total-package-the-secret-history-and-hidden-meanings-of-boxes-bottles-cans-and-other-persuasive-containers-9780316365468","provider":"Bookstore N More","version":"1.0","type":"link"}