{"product_id":"understanding-asset-allocation-9780071475945","title":"Understanding Asset Allocation","description":"\u003cp\u003e\u003cb\u003eBuild and manage a winning portfolio in bull and bear markets\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eUnderstanding Asset Allocation logically explains exactly what you need to know about how to allocate your assets. This comprehensive, highly accessible guide clearly explains the key principles of asset allocation, from selection to rebalancing to risk vs. return. You'll discover how the different asset classes behave, the leading misconceptions about allocation, and how risk profile, time horizon, and needs can impact your investments. No matter your type of portfolio or your level of experience, this easy-to-follow, non-technical rulebook shows you how to: \u003c\/p\u003e \u003cli\u003eApply allocation with separate asset classes or through mutual funds \u003c\/li\u003e\u003cli\u003eProtect your investments from large swings in market value \u003c\/li\u003e\u003cli\u003eAchieve both your pre-retirement and retirement financial goals \u003c\/li\u003e\u003cli\u003eAvoid common allocation mistakes and behavioral blunders \u003cp\u003eComplete with instructive, hands-on examples of real-world portfolios that have exhibited a high level of return, Understanding Asset Allocation arms you with all the tools you need to build and manage a portfolio that experiences higher investment performance and less risk over time.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Scott Frush\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/01\/2006\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 208\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.58lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.50h x 5.54w x 0.61d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071475945\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eFrush, Scott:\u003c\/i\u003e\u003c\/b\u003e - \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eScott Frush\u003c\/b\u003e is a Chartered Financial Analyst and Certified Financial Planner. He is president of Frush Financial Group and is the editor of the Journal of Asset Allocation.\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/li\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Paperback","offer_id":40262023741555,"sku":"9.78007E+12","price":18.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_e7f28d53-9b35-48d1-a6bd-7eb8c8d38e58.jpg?v=1657634235","url":"https:\/\/bookstorenmore.com\/en-de\/products\/understanding-asset-allocation-9780071475945","provider":"Bookstore N More","version":"1.0","type":"link"}