{"product_id":"brand-label-and-product-intelligence-second-international-conference-cobli-2021-9783030958114","title":"Brand, Label, and Product Intelligence: Second International Conference, Cobli 2021","description":"\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Joseph Kaswengi\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Springer\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 03\/30\/2023\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 258\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.84lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.21h x 6.14w x 0.57d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9783030958114\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003eJoseph Kaswengi is Associate Professor at University of Orléans and member of VALLOREM Lab (University of Orléans and University of Tours), France. He has published in several international journals and international and national conferences such as European Marketing Academy (EMAC), European Association for Education and Research in Commercial Distribution Conference (EAERCD), Colloquium on European Research in Retailing (CERR), International Conference of Marketing Trends, Advances in National Brand and Private Label Marketing (NB\u0026amp;PL).\u003c\/p\u003e\u003cp\u003eAurore Ingarao is Assistant Professor in Marketing at the University of Orleans (IUT GEA), and member of VALLOREM Lab (University of Orléans and University of Tours), France. Her research work focuses on themes such as price, distribution channels, management of brands and labels, smart-city and management of retailing in town centres. \u003c\/p\u003e\u003cbr\u003e","brand":"Springer","offers":[{"title":"Paperback","offer_id":41046301671539,"sku":"9.78303E+12","price":339.6,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_8fd37934-77fa-459a-9167-8d77e9765523.jpg?v=1698241938","url":"https:\/\/bookstorenmore.com\/products\/brand-label-and-product-intelligence-second-international-conference-cobli-2021-9783030958114","provider":"Bookstore N More","version":"1.0","type":"link"}