{"product_id":"broadway-to-main-street-how-show-tunes-enchanted-america-9780199832538","title":"Broadway to Main Street: How Show Tunes Enchanted America","description":"The music of Broadway is one of America's most unique and popular calling cards. In \u003cem\u003eBroadway to Main Street: How Show Tunes Enchanted America, \u003c\/em\u003e author Laurence Maslon\u003cem\u003e \u003c\/em\u003etells the story of how the most beloved songs of the American Musical Theater made their way from the Theater District to living\u003cbr\u003erooms across the country. \u003cp\u003e\u003c\/p\u003eThe crossroads where the music of Broadway meets popular culture is an expansive and pervasive juncture throughout most of the twentieth century--from sheet music to radio broadcasts to popular and original cast recordings--and continues to influence culture today through television, streaming, and\u003cbr\u003ethe Internet. \u003cem\u003e \u003c\/em\u003eThe original Broadway cast album--from the 78 rpm recording of \u003cem\u003eOklahoma! \u003c\/em\u003eto the digital download of \u003cem\u003eHamilton--\u003c\/em\u003eis one of the most successful, yet undervalued, genres in the history of popular recording. The challenge of capturing musical narrative with limited technology inspired the\u003cbr\u003eimagination of both the recording industry and millions of listeners: between 1949 and 1969, fifteen different original cast albums hit number one on the popular music charts, ultimately tallying more weeks at number one than all of the albums by Frank Sinatra, Elvis Presley, and The Beatles\u003cbr\u003ecombined. The history of Broadway music is also the history of American popular music; the technological, commercial, and marketing forces of communications and media over the last century were inextricably bound up in the enterprise of bringing the musical gems of New York's Theater District to\u003cbr\u003eliving rooms along Main Streets across the nation. \u003cp\u003e\u003c\/p\u003eFeaturing new interviews with Stephen Schwartz, Chita Rivera, Steve Lawrence, and prominent record producers and music critics, the story of this commercial and emotional phenomenon is told here in full--from the imprimatur of sheet music from Broadway in the early 20th century to the renaissance of\u003cbr\u003eBroadway music in the digital age, folding in the immense impact of show music on American culture and in the context of the recording industry, popular tastes, and our shared national identity. A book which connects cherished cultural artifacts to the emotional narratives at the core of American\u003cbr\u003epopular music, \u003cem\u003eBroadway to Main Street: How Show Tunes Enchanted America \u003c\/em\u003eis an ideal companion for all fans of American musical theater and popular music.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Laurence Maslon\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Oxford University Press, USA\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/31\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 272\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.10h x 7.20w x 0.80d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780199832538\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eLibrary Journal\u003c\/i\u003e 09\/15\/2018 pg. 60\u003cbr\u003e\u003ci\u003eChoice\u003c\/i\u003e 04\/01\/2019\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eLaurence Maslon \u003c\/strong\u003eis Arts Professor and Associate Chair at New York University's Tisch School of the Arts. An Emmy-nominated screenwriter, he is the author of several books about the musical theater, including the companion volume to the PBS series \u003cem\u003eBroadway: The American Musical\u003c\/em\u003e as well as the editor of the Library of America's two-volume set\u003cem\u003e American Musicals\u003c\/em\u003e (1927-1969), containing sixteen classic Broadway librettos.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Oxford University Press, USA","offers":[{"title":"Hardcover","offer_id":40435096748147,"sku":"9.7802E+12","price":51.45,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_b4ef2e43-03eb-4dc8-b3f4-ef6e5fc84d3e.jpg?v=1663076867","url":"https:\/\/bookstorenmore.com\/products\/broadway-to-main-street-how-show-tunes-enchanted-america-9780199832538","provider":"Bookstore N More","version":"1.0","type":"link"}