{"product_id":"contrarian-effect-9780470237908","title":"Contrarian Effect","description":"Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in \u003ci\u003eThe Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite\u003c\/i\u003e. Find an entirely sound approach to building better client relationships and closing more sales by doing the exact opposite that conventional sales advice dictates. Re-examine the most well-worn sales tactics in the business and discover specific and actionable strategies and principles that will help you close more sales today.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Port, Marshall\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e John Wiley \u0026amp; Sons\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/01\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 176\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Hardcover\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.50lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 7.10h x 5.20w x 0.90d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780470237908\u003cbr\u003e\u003cbr\u003e\u003cb\u003eReview Citation(s): \u003c\/b\u003e\u003cbr\u003e\u003ci\u003eReference and Research Bk News\u003c\/i\u003e 05\/01\/2009 pg. 123\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eMICHAEL PORT\u003c\/b\u003e is the author of the Wiley titles \u003ci\u003eBook Yourself Solid\u003c\/i\u003e and \u003ci\u003eBeyond Booked Solid\u003c\/i\u003e. He has been called a \"marketing guru\" by the \u003ci\u003eWall Street Journal\u003c\/i\u003e and is one of the best professional speakers around. For more information, please visit www.MichaelPort.com. \u003c\/p\u003e\u003cp\u003e\u003cb\u003eELIZABETH MARSHALL\u003c\/b\u003e is Director of Sales for Michael Port Companies. While working at the nationally recognized firm of Merritt Hawkins and Associates, she was awarded Research Recruiter of the Month five times. Also, she is founder of AuthorTeleseminars.com, which hosts interviews with top business authors such as Seth Godin, Tim Ferriss, Keith Ferrazzi, and others. For more information, please visit www.highenergycoach.com.\u003cbr\u003e\u003c\/p\u003e","brand":"John Wiley \u0026 Sons","offers":[{"title":"Hardcover","offer_id":40437505523827,"sku":"9.78047E+12","price":22.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_af3c547c-dd82-4647-bc3c-cedcde8e8c35.jpg?v=1663164648","url":"https:\/\/bookstorenmore.com\/products\/contrarian-effect-9780470237908","provider":"Bookstore N More","version":"1.0","type":"link"}