{"product_id":"emotional-ai-the-rise-of-empathic-media-9781473971110","title":"Emotional AI: The Rise of Empathic Media","description":"\u003cp\u003eWhat happens when media technologies are able to interpret our feelings, emotions, moods, and intentions? In this cutting edge new book, Andrew McStay explores that very question and argues that these abilities result in a form of technological empathy. Offering a balanced and incisive overview of the issues raised by 'Emotional AI', this book: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eProvides a clear account of the social benefits and drawbacks of new media trends and technologies such as emoji, wearables and chatbots\u003c\/li\u003e \u003cli\u003eDemonstrates through empirical research how 'empathic media' have been developed and introduced both by start-ups and global tech corporations such as Facebook\u003c\/li\u003e \u003cli\u003eHelps readers understand the potential implications on everyday life and social relations through examples such as video-gaming, facial coding, virtual reality and cities\u003c\/li\u003e \u003cli\u003eCalls for a more critical approach to the rollout of emotional AI in public and private spheres\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eCombining established theory with original analysis, this book will change the way students view, use and interact with new technologies. It should be required reading for students and researchers in media, communications, the social sciences and beyond.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Andrew McStay\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Sage Publications Ltd\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 08\/22\/2018\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 248\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.05lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.50h x 6.70w x 0.60d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781473971110\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cstrong\u003eAndrew McStay\u003c\/strong\u003e is Professor of Digital Life at Bangor University.\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Sage Publications Ltd","offers":[{"title":"Paperback","offer_id":45125173510259,"sku":"9781473971110","price":152.83,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_6e20b7bc-3f07-4593-8b24-61ccad15d5b3.jpg?v=1782231572","url":"https:\/\/bookstorenmore.com\/products\/emotional-ai-the-rise-of-empathic-media-9781473971110","provider":"Bookstore N More","version":"1.0","type":"link"}