{"product_id":"finding-the-sticking-point-increase-sales-by-transforming-customer-resistance-into-customer-engagement-9780980923193","title":"Finding the Sticking Point: Increase Sales by Transforming Customer Resistance Into Customer Engagement","description":"\u003ci\u003e\u003cb\u003e“Brady Wilson is the expert on releasing intelligent energy\u003cbr\u003e and energizing your customers.”\u003cb\u003e\u003c\/b\u003e\u003c\/b\u003e\u003c\/i\u003e\u003cbr\u003e \u0026amp;mdash BRIAN STEVENSON, Senior Vice President, Sales \u0026amp; Marketing, LaserNetworks Inc.\u003cbr\u003e This brief, incisive, and entertaining book will take you to that place where sales are made with energy and flow. \u003ci\u003eFinding the Sticking Point\u003c\/i\u003e shows you how to converse with your customers in ways that help you: \u003cul\u003e \u003cli\u003e Find the point of resistance to a sale in your customer \u003c\/li\u003e\n\u003cli\u003e Detect its connection to your cutomer's emotional needs and energizers. \u003c\/li\u003e\n\u003cli\u003e Build a relationship based on trust \u003c\/li\u003e\n\u003cli\u003e Increase your sales by revealing the Bigger Reality between you and your customers. \u003c\/li\u003e\n\u003c\/ul\u003e As the author puts it: \u003cb\u003e“Selling is not about \u003ci\u003eclosing\u003c\/i\u003e sales; it's about \u003ci\u003eopening\u003c\/i\u003e relationships: engaging relationships that will support many closed sales.” \u003c\/b\u003e\u003cp\u003e\u003c\/p\u003e BRADY G. WILSON, a renowned speaker, trainer, and consultant, is co-founder of Juice Inc. He is also the author of \u003ci\u003eJuice: The Power of Conversation.\u003c\/i\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Brady G. Wilson\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e BPS Books\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/15\/2009\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 162\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.45lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.40h x 5.50w x 0.40d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780980923193\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"BPS Books","offers":[{"title":"Paperback","offer_id":40847924625523,"sku":"9.78E+12","price":21.45,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_c5022ee4-45d7-4454-952a-1fd3cb854558.jpg?v=1686239827","url":"https:\/\/bookstorenmore.com\/products\/finding-the-sticking-point-increase-sales-by-transforming-customer-resistance-into-customer-engagement-9780980923193","provider":"Bookstore N More","version":"1.0","type":"link"}