{"product_id":"how-women-mean-business-9780470688847","title":"How Women Mean Business","description":"\u003ci\u003eWhy Women Mean Business\u003c\/i\u003e showed you why business needs to change. Now Avivah Wittenberg-Cox's new book shows you how to achieve a healthy and profitable balance. \u003cp\u003eWe know that business needs more women. Gender balance has been proven time and time again to lead to more innovation, better business performance and corporate governance. The only question is, how can business leaders make this happen?\u003c\/p\u003e \u003cp\u003eAvivah Wittenberg-Cox, an acknowledged world authority on women and business, points the way. In four simple steps she provides guidance on how to bring about real change: \u003cbr\u003e \u003cbr\u003e \u003c\/p\u003e \u003cp\u003e- Audit - where are you really at with gender balance now?\u003c\/p\u003e \u003cp\u003e- Awareness - Opening your eyes to what better gender balance could mean for your company\u003c\/p\u003e \u003cp\u003e- Alignment - Ensuring the buy-in that will bring about real results and change\u003c\/p\u003e \u003cp\u003e- Sustain - Building gender diversity into corporate DNA\u003c\/p\u003e \u003cp\u003eThis lively, hands-on guide is packed with research and case-studies showing how some of the world's biggest blue-chip firms have done it.\u003c\/p\u003e \u003cp\u003eWomen are most of the talent and much of the market - you need this book.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Avivah Wittenberg-Cox\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/15\/2010\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 424\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.90lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.40h x 5.20w x 1.20d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780470688847\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003eAvivah Wittenberg-Cox\u003c\/b\u003e, CEO of the leading gender consultancy, 20-first, and a world authority on leadership, gender and business, points the way in four simple steps: Audit, Awareness, Align and Sustain.\u003cbr\u003eThis lively, hands-on guide is packed with research and case studies showing how some of the world's biggest blue-chip firms have profited by balancing their businesses.\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Paperback","offer_id":40110243872883,"sku":"9.78047E+12","price":29.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_07093b33-f04d-4b55-9117-24d8757b3274.jpg?v=1653402814","url":"https:\/\/bookstorenmore.com\/products\/how-women-mean-business-9780470688847","provider":"Bookstore N More","version":"1.0","type":"link"}