{"product_id":"markendising-todays-must-know-information-for-getting-ahead-of-the-shopper-curve-9780997197617","title":"Markendising: Today's must-know information for getting ahead of the shopper curve","description":"\u003cp\u003eShoppers today are developing their own shopping and purchasing habits, preferences, and expectations both online and in-store like never before in history.\u003c\/p\u003e \u003cp\u003eThey want their shopping needs to be met in a way that minimizes uncertainty and inflexibility, and maximizes efficiency, convenience, and pleasure.\u003c\/p\u003e \u003cp\u003eThe question becomes: how do retailers and manufacturers meet these demands? This is what MARKENDISINGSM accomplishes.\u003c\/p\u003e \u003cp\u003eBy providing shoppers with the necessary information, retailers and manufacturers can satisfy the demands of today's omni-channel shopper and drive sales online and in-store.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Eric Howerton, Alex Ahmad\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Whytespyder\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/16\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 94\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.30lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.19d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780997197617\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003cb\u003e\u003ci\u003eHowerton, Eric:\u003c\/i\u003e\u003c\/b\u003e - \"Eric Howerton is the chief executive offi cer of WhyteSpyder, Inc. He has more than 15 years of experience in marketing, advertising, and publishing - the three essential components necessary to comprehend, strategize, execute, and deliver eff ective content marketing. He has received two international integrated campaign awards and has successfully helped hundreds of B2B and B2C companies with overall and campaign-specific marketing objectives.\"\u003cb\u003e\u003ci\u003eAhmad, Alex:\u003c\/i\u003e\u003c\/b\u003e - Alex Ahmad is the chief operations offi cer of WhyteSpyder, Inc. He received his master's degree in computer science from the University of Arkansas and has been instrumental in developing numerous profi table eCommerce websites. His ability to migrate and manage large databases and his in-depth experience in all facets of digital marketing provide a unique advantage to those who implement his information and strategies.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Whytespyder","offers":[{"title":"Paperback","offer_id":41111360634995,"sku":"9.781E+12","price":16.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_a658d371-cfdf-455e-b339-a65fe2b722f2.jpg?v=1700574222","url":"https:\/\/bookstorenmore.com\/products\/markendising-todays-must-know-information-for-getting-ahead-of-the-shopper-curve-9780997197617","provider":"Bookstore N More","version":"1.0","type":"link"}