{"product_id":"media-magnetism-how-to-attract-the-favorable-publicity-you-want-and-deserve-9781432786496","title":"Media Magnetism: How to Attract the Favorable Publicity You Want and Deserve","description":"IS YOUR BUSINESS CLOSE-UP IN PERFECT FOCUS? Attracting - and maximizing - great PR opportunities for you, your idea and your organization is as much an art as it is a science if you want to sparkle in the spotlight. In this must-have book covering all aspects of today's media relations, industry experts offer \"been there\/done that\" tips, resources and guidelines on how to: - Make influential connections - Become sound-bite savvy - Endear yourself to reporters - Survive awkward moments - Use social media wisely - Manage a cost-effective campaign Looking for that portal to media magic? It's right here in your hands.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Christina Hamlett\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Outskirts Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/14\/2012\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.69lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.00h x 5.00w x 0.65d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9781432786496\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Outskirts Press","offers":[{"title":"Paperback","offer_id":44475392688243,"sku":"9781432786496","price":31.62,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_a60147b8-a462-4d9a-b3f3-3071b90b76e2.jpg?v=1774354551","url":"https:\/\/bookstorenmore.com\/products\/media-magnetism-how-to-attract-the-favorable-publicity-you-want-and-deserve-9781432786496","provider":"Bookstore N More","version":"1.0","type":"link"}