{"product_id":"media-persuasion-and-propaganda-9780748644155","title":"Media, Persuasion and Propaganda","description":"\u003cp\u003eLiving in a saturated media environment, we are crowded from all sides by persuasive messages and information. Advice, promotion and propaganda form a spectrum of persuasion, and everywhere we see it performed in its full theatricality, complete with actors, scripts, props and costumes.\u003c\/p\u003e \u003cp\u003e\u003c\/p\u003e \u003cp\u003eBased on enduring rhetorical principles, these persuasive techniques and the psychology behind them have become increasingly sophisticated during the 'age of persuasion', a century of applied research in advertising, advocacy, public relations, mass entertainment and social control. \u003cem\u003eMedia, Persuasion and Propaganda\u003c\/em\u003e guides the reader through the many varieties of persuasion and its performance, exploring the protocols of rhetoric unique to the medium, from orality and print to film and digital images. Using case studies and exercises, this innovative study poses challenging questions, such as: How do individuals and organisations exert influence to build communities and networks? What role do media play in communicating persuasive messages? How do we use recent discoveries in cognitive science to promote a cause, advocate social change or market ideas and products? How do we defend ourselves against manipulation and undue influence, and when does persuasion turn into propaganda?\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Marshall Soules\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Edinburgh University Press\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 02\/13\/2015\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 304\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.95lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.30h x 5.40w x 0.70d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780748644155\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eMarshall Soules is former Chair of the Media Studies Department at Vancouver Island University teaching across a range of media studies and media theory topics, including propaganda.\u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Edinburgh University Press","offers":[{"title":"Paperback","offer_id":40843733893235,"sku":"9.78075E+12","price":53.68,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_521017b2-a349-43c1-9033-9e83f4dc61e7.jpg?v=1685800398","url":"https:\/\/bookstorenmore.com\/products\/media-persuasion-and-propaganda-9780748644155","provider":"Bookstore N More","version":"1.0","type":"link"}