{"product_id":"strategic-marketing-9780990542704","title":"Strategic Marketing","description":"An all-purpose approach to strategic marketing management. Because strategic marketing is the essential marketing activity, Mooradian, Matzler, and Ring provide readers with a highly applied decision-making framework and exploration of the tools that can be used to solve marketing problems.\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Kurt Matzler Phd, Lawrence J. Ring Phd, Todd a. Mooradian Phd\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Good Dog Publishing\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 06\/30\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 412\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.79lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 10.00h x 8.00w x 0.84d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780990542704\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Good Dog Publishing","offers":[{"title":"Paperback","offer_id":40516652564595,"sku":"9.78E+12","price":84.89,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_46f9b8c4-da09-4dea-8d75-7550f270c315.jpg?v=1665841329","url":"https:\/\/bookstorenmore.com\/products\/strategic-marketing-9780990542704","provider":"Bookstore N More","version":"1.0","type":"link"}