{"product_id":"successful-strokes-a-realistic-guide-to-creating-a-lucrative-massage-business-9780692440551","title":"Successful Strokes: A Realistic Guide to Creating a Lucrative Massage Business","description":"\u003cp\u003eThe purpose of this book is to help people succeed at doing work they love.\u003c\/p\u003e \u003cp\u003eIf you love doing massage but have felt uncomfortable about the marketing and management part of having your own business, this book is for you.\u003c\/p\u003e \u003cp\u003eYou will learn a variety of ways of promoting yourself, both to new clients and the ones you already have. Everyone is unique, so it's important to find ways of doing this that feel right to you. Depending on your personality you will find the methods that appeal to you and feel most natural.\u003c\/p\u003e \u003cp\u003eThe trick to sustaining a successful practice is giving your client an exceptional experience. There is a lot more to this than massage technique. There are many subtleties that go into understanding what bonds people to their therapist. There is a reason they get attached to a person. Leaning how to present yourself to your clients by playing to your strengths is key in creating a place they will view as their sanctuary. There are a lot of things many therapists are unaware of that are discussed in depth.\u003c\/p\u003e \u003cp\u003eThe author, with three decades of experience in the field of massage shares anecdotes from her journey of trial and error, sharing the lessons she learned with the reader. It is full of stories that both teach and entertain.\u003c\/p\u003e \u003cp\u003eThe book includes three exclusive interviews that give additional perspectives.\u003c\/p\u003e \u003cp\u003e Ed Lark is a massage therapist and instructor who has taught in the US and in France and shares his story of how he grew his business from the beginning, as well as things he has observed about being in this field.\u003c\/p\u003e \u003cp\u003eOna Goodrich is a massage therapist who also practices acupuncture and discusses her strategies and observations as she was building her clientele.\u003c\/p\u003e \u003cp\u003eRoberta Ryan, a business coach who specializes in solo practitioners and people in the healing arts shares the mistakes she has seen people make and how, through her coaching, she has helped them turn their vulnerabilities into strengths.\u003c\/p\u003e \u003cp\u003e The stories these people tell show many more approaches to building a solo practice.\u003c\/p\u003e \u003cp\u003eYou will learn how to map out your own strategy that will help you navigate the highs and lows of having your own business.\u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Molly Kurland\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Successful Strokes\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 12\/23\/2014\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 266\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.79lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.56d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780692440551\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Successful Strokes","offers":[{"title":"Paperback","offer_id":43466964467827,"sku":"9.78069E+12","price":20.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/files\/img_d5bcd423-5554-457c-b726-f3d771bd6ca7.jpg?v=1755000230","url":"https:\/\/bookstorenmore.com\/products\/successful-strokes-a-realistic-guide-to-creating-a-lucrative-massage-business-9780692440551","provider":"Bookstore N More","version":"1.0","type":"link"}