{"product_id":"the-brand-called-you-make-your-business-stand-out-in-a-crowded-marketplace-9780071597500","title":"The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace","description":"\u003cp\u003e\u003cb\u003eThe international bestseller-now updated for an even bigger, brand-savvy market\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eSelf-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business.\u003c\/p\u003e \u003cp\u003e\"Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.\"-Robert G. Allen and Mark Victor Hansen, coauthors, \u003ci\u003eThe One-Minute Millionaire\u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Peter Montoya, Tim Vandehey\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Companies\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 10\/24\/2008\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 288\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 0.87lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 8.92h x 6.26w x 0.70d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780071597500\u003cbr\u003e\u003cp\u003e\u003cb\u003eAbout the Author\u003c\/b\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003ePeter Montoya\u003c\/b\u003e is a world-renowned speaker, trainer, and media expert on Personal Branding.\u003c\/p\u003e \u003cp\u003e\u003cb\u003eTim Vandehey\u003c\/b\u003e is an established freelance author, branding writer, and coauthor who has written or edited more than 15 nonfiction books.\u003c\/p\u003e\u003cbr\u003e\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"McGraw-Hill Companies","offers":[{"title":"Paperback","offer_id":40377887162483,"sku":"9.78007E+12","price":23.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_f380261b-dfba-4102-86ac-2c34f605bcf1.jpg?v=1661261578","url":"https:\/\/bookstorenmore.com\/products\/the-brand-called-you-make-your-business-stand-out-in-a-crowded-marketplace-9780071597500","provider":"Bookstore N More","version":"1.0","type":"link"}