{"product_id":"the-business-of-baking-the-book-that-inspires-motivates-and-educates-bakers-and-decorators-to-achieve-sweet-business-success-9780994524102","title":"The Business of Baking: The book that inspires, motivates and educates bakers and decorators to achieve sweet business success.","description":"\u003cp\u003e\u003cstrong\u003eHave Your Cake and Sell It Too\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYes, you can make a living out of owning a cake business - but it takes more than quality ingredients, amazing piping skills, and having a whole lot of friends who order from you.\u003c\/p\u003e\n\u003cp\u003eWritten by the leading authority on running a successful cake business, The Business of Baking gives you the knowledge, motivation, and inspiration to help you start and grow a business from your sweet art.\u003c\/p\u003e\n\u003cp\u003eMany of us started in this industry because, in a moment of enthusiasm or guilt, we agreed to make a cake for someone we love. Once we cleaned up the kitchen (twice), cursed at the plastic bags which supposedly are easy to use as piping bags, and swore we would never, EVER do this again...we did it again, became addicted to it, and found ourselves in business.\u003c\/p\u003e\n\u003cp\u003eAlong the way, we learned how to bake, fill, and ice a cake but we never learned the business skills we need to get our dreams off the ground.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIn this book, you will:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eUnderstand how to price for profit and communicate your prices without cringing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLearn customer service skills so they love you and what to do if it goes wrong\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUnderstand the importance of marketing and how to do it without feeling self-conscious\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGet some real-life advice on how to have both a life, a family, and a business without losing your mind\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eFind solid small business advice presented with a dash of humor and a pinch of tough love\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cb\u003eAuthor:\u003c\/b\u003e Michelle Z. Green\u003cbr\u003e\u003cb\u003ePublisher:\u003c\/b\u003e Michelle Green\u003cbr\u003e\u003cb\u003ePublished:\u003c\/b\u003e 05\/17\/2016\u003cbr\u003e\u003cb\u003ePages:\u003c\/b\u003e 436\u003cbr\u003e\u003cb\u003eBinding Type:\u003c\/b\u003e Paperback\u003cbr\u003e\u003cb\u003eWeight:\u003c\/b\u003e 1.40lbs\u003cbr\u003e\u003cb\u003eSize:\u003c\/b\u003e 9.00h x 6.00w x 0.97d\u003cbr\u003e\u003cb\u003eISBN:\u003c\/b\u003e 9780994524102\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003eThis title is not returnable\u003c\/i\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Michelle Green","offers":[{"title":"Paperback","offer_id":39826197938291,"sku":"0994524102","price":28.28,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/9255\/0515\/products\/img_86342035-37b3-4122-b8fb-1fbc96b09398.jpg?v=1644544970","url":"https:\/\/bookstorenmore.com\/products\/the-business-of-baking-the-book-that-inspires-motivates-and-educates-bakers-and-decorators-to-achieve-sweet-business-success-9780994524102","provider":"Bookstore N More","version":"1.0","type":"link"}