Blackout Punch: An Entrepreneur's Journey from Chaos to Clarity

What's it like to rise from Youngstown, Ohio, to flying in private jets, then lose it all? What's it like to be an alpha male who gets what you want, then realize you have put everything that matters to you at risk? What does it mean to know exactly who you are, then understand that you don't know yourself at all?

A born hustler, Chris Hunter co-created Four Loko, the world's most infamous alcoholic beverage, and blew it up to a national sensation and a billion-dollar company in two years, only to be fired by his own partners. Until that moment, he thought he knew what it meant to be a man. He thought he understood-hell, embodied-masculinity.

He was wrong.

Events that would have broken other men opened a door. Chris Hunter walked through it to a new reality. A searing tale of power, grit, and unexpected reinvention, Blackout Punch is the story of a man who had it all-and wanted it all to be different.

Author: Chris Hunter
Publisher: Avocet Books
Published: 03/08/2024
Pages: 258
Binding Type: Paperback
Weight: 0.84lbs
Size: 9.00h x 6.00w x 0.58d
ISBN: 9781963678017

About the Author
Hunter, Chris: - Chris Hunter co-founded Phusion Projects, the company that invented Four Loko, a massively successful beverage that became a favorite of pop culture and a target of federal intervention. He is the co-founder and CEO of Koia, a plant-based protein beverage that has become one of the fastest growing consumer product brands in the nation. A serial entrepreneur, he lives in Miami with his wife and three young sons, where he enjoys yoga, cycling, running, and HIIT.