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Kogan Page

Chartered Public Relations: Lessons from Expert Practitioners

Chartered Public Relations: Lessons from Expert Practitioners

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Published as part of the 2015 tenth anniversary celebrations of the Chartered Institute of Public Relations (CIPR)'s Royal Charter, Chartered Public Relations is an anthology of modern-day public relations best practice from Chartered Public Relations practitioners. It makes a valuable contribution to the advancement of public relations thinking worldwide by addressing the most current discussions on topics such as qualification of results in public relations, internal communications, freedom of information, global communication and more.

Chartered Public Relations discusses in detail, among other things, the shift to the open organisation, the application of best practice in different markets and the impact of the globalisation of markets in public relations. Featuring contributions from public relations experts from a plethora of industries and companies including Specsavers, Thomson Reuters, Pielle Consulting and the University of Cambridge, it will inspire a new wave of professionals to take up the challenge of achieving Chartered PR Practitioner status.

Author: Stephen Waddington
Publisher: Kogan Page
Published: 02/24/2015
Pages: 336
Binding Type: Paperback
Weight: 1.04lbs
Size: 9.21h x 6.14w x 0.70d
ISBN: 9780749473723

About the Author
Stephen Waddington is President of the Chartered Institute for Public Relations and Social Media Director of Ketchum Public Relations. He is also author and editor of four books published variously by Bloomsbury (Brand Anarchy, 2012; and #BrandVandals, 2013) and Wiley (Share This, 2012; and Share This Too, 2013).

Contributors:
Matt Appleby
, Chart. PR, FCIPR
Catherine Arrow, Chart. PR, FCIPR, FPRINZ
Hilary Berg, Chart.PR, MCIPR
David Crundwell, Chart.PR, FCIPR
Richard Flynn, Chart.PR, MCIPR
Susan Fox, Chart. PR, FCIPR
Professor Anne Gregory, FCIPR
Sukhjit Grewal, Director, Professional Development and Membership, CIPR
Jane Howard, Chart.PR, FCIPR
Paul Noble, Chart.PR, FCIPR
Julie McCabe, Chart.PR, FCIPR
Matt Mckay, Chart.PR, FCIPR
Anne Moir, Chart.PR, MCIPR
Paul Mylrea, Chart.PR, FCIPR
Clare Parker, Chart.PR, MCIPR
Linda Rolf, Chart.PR, MCIPR
Alan Smith, Chart.PR, MCIPR
Sally Sykes, Chart. PR, FCIPR
Martin Turner, Chart.PR, FCIPR
Ben Verinder, Chart.PR, MCIPR
Peter L Walker, Chart.PR, FCIPR

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