Conquering Shifts: Insights from Top Mortgage Sales Professionals

Are you new to the mortgage industry? Does your business run into peaks and valleys? 12 of the nation's top mortgage sales professionals share their stories of failure and success, how they prospered during stormy weather and have continued to succeed through double-digit rates, housing bubbles, or most recently, the worst financial crisis since the depression.

• Greg Frost, VP of National Training for PRMI Mortgage. Greg topped $1 Billion in personal production in 1999. Todd Duncan describes him as the Roger Banister of mortgages. Greg provides insight on how you too can build your own noteworthy personal brand.

• Drew McKenzie, Branch Manager for Everbank /TIAA. He learned the power of connections at a young age. Learn how to leverage your relationships to build the business model you want.

• David Jaffe, Loan Officer for OnQ Financial. David has ranked in the nation's top 200 Mortgage Originators for the last 18 years. David provides guidance on how to Make it Rain.

• Jeff Lake, SVP of Mortgage Lending for Guaranteed Rate. His Chicago based team funds $72 million dollars annually while he resides full-time in Arizona. Sound appealing? Mirror Jeff's activities to build your own legacy.

• Julie Miller, Branch Manager for Broadview Mortgage. She and her team specialize in Down Payment Assistance & Mortgage Credit Certificate programs. Though these loans require extra attention, Julie has systems in place to ensure a stress-free experience for you, the team, and your clients.

• Larry Bettag, Regional VP for Cherry Creek Mortgage. Not afraid to change careers or direction several times, before landing in lending. Larry has grown his region to 17 branches, by maximizing social media.

• Michael Deery, founder of Citywide Financial Corp. He has ranked in the nation's top 200 Mortgage Originators for 2011-2016. Michael shares how to reach this level of success with just yourself, a processor, and an assistant by tapping into his writing skills.

• Mike Smalley, Florida Regional Manager for Waterstone Mortgage Corporation. This pro baseball player shares how he grew his business from ground zero by using his wedding list theory to build his customer base.

• Ralph Massella, Retired was the division President of the South Atlantic for Prospect Mortgage. Ralph provides sound advice for managers who aspire to coach, mentor and support their originators in reaching their "genius zone."

• Tom Ninness, Regional Sales Manager for New American Funding. He has helped over 9,000 families with their real estate financing. Mastering the art of presentations has escalated Tom's audience to a national level.

• Mark Raskin, Branch Manager for PrimeLending. Mark's philosophy to growing a thriving and loyal practice is centered on knowing why people should do business with you.

• Karen Deis, Founder of 5 companies including LoanOfficerTraining.com, LoanOfficerMagazine.com, Mortgagegirlfriends.com, ApartmentToolKit.com, and MortgageCurrency.com is the consumer direct queen. If you don't want to be held hostage on where your next deal comes from, Karen will show you how.

Author: Cindy Douglas, Kathleen Heck
Publisher: Crest Sparta Books
Published: 06/01/2018
Pages: 224
Binding Type: Paperback
Weight: 0.67lbs
Size: 9.00h x 6.00w x 0.47d
ISBN: 9780999703700

About the Author
Douglas, Cindy: - Cindy's career in the mortgage industry spans more than thirty years. During her career, she's founded three companies, her most recent is Cindy Douglas & Associates. She consults for mortgage companies and originators featured in the nation's Top 200 and has assisted a credit union with building their real estate lending department from the ground up. Cindy is also a recognized national public speaker and author.Heck, Kathleen: - As President of the Croyance Group, Kathleen coaches executives, consults with financial companies, and recruits top talent. A former Executive Vice President of a top ten lender and an Executive at several other highly ranked mortgage companies, Kathleen is also the author of two well-received novels, a monthly blog, and motivational posts galore.