Fad Surfing in the Boardroom: Managing in the Age of Instant Answers

Fad Surfing (n): the practice of riding the crest of the latest management panacea and then paddling out again in time to ride the next one; always absorbing for managers and lucrative for consultants; frequently disastrous for organizations.

Author: Eileen C. Shapiro, Eileen Shahro
Publisher: Basic Books
Published: 01/01/1996
Pages: 272
Binding Type: Paperback
Weight: 0.82lbs
Size: 9.19h x 6.14w x 0.74d
ISBN: 9780201441956

About the Author
Eileen Shapiro is president of The Hillcrest Group, Inc., a management consulting firm in Cambridge, Massachusetts. Formerly with McKinsey & Company, Inc., she received her MBA from Harvard Business School.