Focus Group Interviews in Education and Psychology

While there are many books that address focus groups, most are directed at business and marketing. This book differs by demonstrating the specific steps necessary to conduct focus groups in educational and psychological settings.

Using numerous examples, the authors show how to prepare for a focus group, create a moderator′s guide, select a setting and analyze results. In addition, there is a chapter on focus groups with children and adolescents. Each chapter contains procedural tables as well as applications for performing trial runs′ of the techniques discussed.

Author: Sharon R. Vaughn, Jeanne Shay Schumm, Jane M. Sinagub
Publisher: Sage Publications, Inc
Published: 01/18/1996
Pages: 184
Binding Type: Paperback
Weight: 0.68lbs
Size: 9.02h x 6.16w x 0.46d
ISBN: 9780803958937

About the Author
Schumm, Jeanne Shay: - Jeanne Shay Schumm joined the University of Miami faculty in 1988 and became department chair in 1998. She received the Vice President's Service Award in 1992. A former elementary teacher, Schumm earned her Ph.D. in reading from the university, and has since attended numerous professional development workshops on research, literacy, and grants administration. Currently she serves as Professor-in-Residence at Henry S. West Laboratory School. She has written and contributed to several books, including School Power, Handbook for the K-12 Reading Resource Specialist, How to Help Your Child with Homework, and Promising Practices in Urban Reading Instruction. She recently edited a textbook entitled, Reading Assessment and Instruction for All Learners. Her professional articles include Grouping Suggestions for the Classroom: What Do Our Basal Reading Series Tell Us? in Reading Research and Instruction. Schumm has served as co-principal investigator of numerous studies, including Project RESSULTS (Reading Endorsement Supports Scientific Up-to-Date Language Teaching Strategies), Project Succeed (Teacher Quality Enhancement Grant), and South Florida Annenberg Challenge Program Evaluation. She is currently conducting research as part of an ongoing tutorial program, UM STARS. She has served on the editorial advisory boards of The Reading Teacher, Learning Disabilities Research and Practice, Journal of Developmental Education, and Reading Research and Instruction. Schumm is also a member of the International Reading Association, Council for Exceptional Children, Florida Reading Association, and National Reading Conference.