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Palgrave MacMillan

Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power

Franco Sells Spain to America: Hollywood, Tourism and Public Relations as Postwar Spanish Soft Power

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A groundbreaking study of the Franco regime's utilization of Hollywood film production in Spain, American tourism, and sophisticated public relations programs - including the most popular national pavilion at the 1964-65 New York World's Fair - in a determined effort to remake the Spanish dictatorship's post-World War II reputation in the US.

Author: N. Rosendorf
Publisher: Palgrave MacMillan
Published: 02/14/2014
Pages: 267
Binding Type: Hardcover
Weight: 1.15lbs
Size: 8.60h x 5.60w x 0.90d
ISBN: 9781137299284

About the Author
Neal M. Rosendorf is currently a visiting professor of politics and international relations at New Mexico State University, USA. He holds a PhD in History from Harvard University and has held faculty appointments at Long Island University, the University of Queensland and Harvard University's Kennedy School of Government, as well as a research fellowship at USC's Center on Public Diplomacy. He has written numerous articles, book chapters and reviews, and published in such venues as Diplomatic History, the Historical Journal of Film, Radio and Television, the International History Review, the Journal of Cold War Studies, The American Interest, and the Foreign Service Journal.

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