Game Theory at Work: How to Use Game Theory to Outthink and Outmaneuver Your Competition

An easy-to-follow, non-technical approach to using game theory in every business battle

Game theory has become entrenched in today's business world. It has also often required oppressive and incomprehensible mathematics. Game Theory at Work steers around math and pedagogy to make this innovative tool accessible to a larger audience and allow all levels of business to use it to both improve decision-making skills and eliminate potentially lethal uncertainty.

This proven tool requires everyone in an organization to look at the competition, guage his or her own responses to their actions, and then establish an appropriate strategy. Game Theory at Work will help business leaders at all levels improve their overall performance in:

• Negotiating
• Decision making
• Establishing strategic alliances
• Marketing
• Positioning
• Branding
• Pricing
  
  Author: James Miller
  Publisher: McGraw-Hill Companies
  Published: 04/03/2003
  Pages: 288
  Binding Type: Hardcover
  Weight: 1.37lbs
  Size: 9.34h x 6.21w x 1.15d
  ISBN: 9780071400206
  

  About the Author
  

  James Miller, Ph.D., J.D. is assistant professor of economics at Smith College. Dr. Miller has written over fifty articles on diverse topics from game theory to Greek Mythology, e-commerce, and military strategy. His work has appeared in popular and professional resources including the Orlando Sentinel, The Weekly Standard, International Review of Law and Economics, and Journal of Information, Law and Technology, and the Internet sites for National Review, CNBC, and Fox News.

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