Mary Quant

Mary Quant (b. 1934) was an icon of her generation and the personification of 1960s "swinging London." This book, published to accompany a landmark exhibition at the Victoria and Albert Museum, London, declares that she revolutionized and democratized fashion, creating fashion for everyone. It explores her then-subversive approach, setting her contribution in the context of British, European, and American fashion in the 1950s and '60s. It surveys Quant's life story--her art school background, the development of her retail business, and how she positioned herself as the face of her brand--before exploring the impact her brand has had on fashion, which is still seen today. Written with full access to Quant's own archives, the book's many illustrations include period photographs as well as new photography of her mod miniskirts and other designs.


Author: Jenny Lister
Publisher: Victoria & Albert Museum
Published: 05/28/2019
Pages: 256
Binding Type: Hardcover
Weight: 2.70lbs
Size: 11.20h x 8.80w x 0.90d
ISBN: 9781851779956

About the Author
Jenny Lister is a curator of Fashion and Textiles at the V&A. Suzy Menkes is a renowned British journalist and fashion critic, formerly fashion editor of the International Herald Tribune (now known as the New York Times). She is currently Editor, Vogue International, for 25 worldwide editions of Vogue online.