Products Half Time 2e C

With over 50% new content, this update of industry classic "Developing Products in Half the Time" reveals how engineers and manufacturing, design, and marketing managers can dramatically accelerate product development projects--from packaged goods to medical electronics--while simultaneously improving quality.

Author: Smith, Reinertsen
Publisher: John Wiley & Sons
Published: 10/10/1997
Pages: 320
Binding Type: Hardcover
Weight: 1.40lbs
Size: 9.30h x 6.50w x 1.10d
ISBN: 9780471292524

About the Author
PRESTON G. SMITH has concentrated on helping companies to accelerate their development since 1984, both as an internal consultant and as an independent consultant. He has 20 years of prior engineering and management experience and holds a Ph.D. in engineering from Stanford. DONALD G. REINERTSEN has become one of the leading international experts on rapid product development since his breakthrough work in the early 1980s at McKinsey & Co. An electrical engineer and Harvard M.B.A., he teaches a popular executive course on product development at Cal Tech and is also author of the book Managing the Design Factory.

This title is not returnable