Study of Women Entrepreneurs' Behavioural Dynamics

"Women are entering the world of paid employment in unprecedented numbers"

(Rao and Rao, 1988). In the workforce women are still facing numerous issues

and being their own boss certainly is more appealing to some of the everyday

issues they face outside of entrepreneurship. Gender roles are still a part of their

lives but for some female entrepreneurs, they feel more in control, when working

for themselves.

Before the 20th century, women were operating businesses as a way of

supplementing income for their family. In many cases, they were trying to avoid

poverty or making up for the loss of a spouse. The business ventures that these

women undertook were not known as entrepreneurial at the time; many of them

usually had to bow to their domestic responsibilities. The term Entrepreneur is

used to describe individuals who have ideas for products and/or services that they

turn into a working business. In earlier times, this term was reserved for men.

Author: C. Miya
Publisher: C.Miya
Published: 03/14/2023
Pages: 212
Binding Type: Paperback
Weight: 0.70lbs
Size: 9.00h x 6.00w x 0.48d
ISBN: 9786257989381