Talop Client Relationship Management

Client relationship management (CRM) results in great service to the client, but it is so much more than service with a smile. Recognizing that CRM needs to be embedded throughout all levels of an organization, Bill Howatt and Tyler Hayden, an international expert in developing teams and customer service, created an easy-to-use and relevant model (the H&H CRM Model). This model focuses on the two pillars of CRM: relationship building and client service. Neither can independently ensure client satisfaction. Together, they offer a sustainable means of providing CRM excellence. After reading this book you will understand the roles of clients, companies, and caretakers in relationship building ABCs (attitudes, behaviours, and consequences) of client service.

Author: William a. Howatt, Tyler Hayden, Constance Robinson
Publisher: Way with Words
Published: 10/24/2013
Pages: 76
Binding Type: Paperback
Weight: 0.26lbs
Size: 9.21h x 6.14w x 0.16d
ISBN: 9780992057107