The Achieving Society

Harvard Professor David C. McClelland shares research and analysis on the reasoning behind the fluctuating development of society.

The Achieving Society provides a factual basis for evaluating economic, historical, and sociological theories that explain the rise and fall of civilizations.

Within this book, readers will learn about McClelland's notable descriptions of the type of motivational needs society has: achievement motivation, authority and power motivation, and affiliation motivation.

Author: David C. McClelland
Publisher: Free Press
Published: 02/19/1967
Pages: 532
Binding Type: Paperback
Weight: 1.26lbs
Size: 8.22h x 5.36w x 1.12d
ISBN: 9780029205105

About the Author
McClelland, David C.: - David C. McClelland is a professor at Harvard University. He is most well-known for his work on achievement motivation.