In 1966, recent art college grad, John F. Tyson, became the first industrial designer hired by Northern Electric, Bell Canada's modest manufacturing arm. In 2000, he retired as vice-president of advanced technology for Nortel, then the world's leading supplier of communications networks.
Adventures in Innovation-Inside the Rise and Fall of Nortel chronicles John F. Tyson's journey from student to senior executive when an entirely new world of human communications came into being. He traces the development of corporate identity, vision, and activities of Bell-Northern Research (BNR), which would become one of the most innovative and widely respected research-and-development organizations in the world.
Throughout, he candidly portrays the many colourful personalities he met along the way who helped realize grand visions. As an innovator and passionate champion of R&D, he offers critical insights into the interplay of innovation, vision, and leadership as the key to corporate success. He details some of his own pioneering work in user-centred design and market research methods, translating the philosophical to the tangible within a collaborative community of people, process and product, and delivering groundbreaking innovations to the marketplace.
In Adventures in Innovation, John F. Tyson gives readers an insider's compelling perspective on a turbulent time in communications history, all written with humour and the sense of wonder and delight that marked his fascinating career.
Author: John F. Tyson
Publisher: Library and Archives Canada
Published: 01/12/2014
Pages: 228
Binding Type: Paperback
Weight: 0.59lbs
Size: 8.50h x 5.51w x 0.48d
ISBN: 9780993619304
About the Author
John Tyson is an industrial designer, inventor, angel investor and accomplished senior executive who spent over 35 years with Bell-Northern Research (BNR) and Nortel Networks. During this time he focused on product design, R&D, marketing, and advanced technology. His principles on user-centered design, innovation, and design-based thinking have been detailed in numerous publications and his work has been featured in museums and galleries including the Museum of Modern Art in New York, the National Art Gallery of Canada, the Canadian Museum of Science and Technology, the Canadian Museum of Civilization, and the Toronto Design Exchange (DX). His work has also been featured on two Canadian postage stamps.
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