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Caponomics: Building Super Bowl Champions

Caponomics: Building Super Bowl Champions

Caponomics: Building Super Bowl Champions

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By showing how Super Bowl winning teams construct their rosters, "CAPONOMICS: Building Super Bowl Champions" offers insight into how teams use data and analytics to create sustainable, competitive teams that compete for championships

Zack Moore, a writer for, proposes theories and a blueprint for how teams might consider spending their cap dollars based on analysis of cap-era Super Bowl champion teams (1994-2016). A compendium of historical data illustrating the successful construction of those teams supports discussion.

Prior to becoming 2017 Super Bowl champions, the Philadelphia Eagles made smart decisions which allowed them to strengthen their complete roster within the confines of the cap. With an inexpensive rookie contract QB and a good low-cost back-up, they built the best defensive line in the NFL.

"CAPONOMICS" offers in-depth discussion of Bill Belichick's roster-building process that inspires the question: Was the Super Bowl match-up coincidence or a product of innovative player acquisitions made by the Patriots and Eagles within the structure of the cap?


-Offers greater understanding of salary cap principles behind free agency and draft moves teams make-or should consider making.

-Provides insight into equating cap value with on-field production to properly assess a player's production value.

-Shows how to evaluate QB value to avoid overspending and, instead, elevate talent level on the rest of the roster.

-Discusses how to combine analytics with traditional stats, strategy, coaching philosophy, and more to provide better understanding of how teams can more effectively spend their cap dollars.

-Examines how Belichick's focus on the objective of the sport and value across his roster makes the Patriots a consistent force and offers insight into how other teams can replicate his roster construction strategy to use the salary cap as a strategic tool.

"CAPONOMICS" offers football professionals and fans a guide to the salary cap:

-TEAMS can gain additional insight into what's worked before as they determine strategy for player acquisition;

-AGENTS will find data that may prove helpful in selling their client based on potential production value;

-FOOTBALL WRITERS can have a wealth of data at hand as teams build 2018 rosters and they write their stories;

-and, FANS can gain greater understanding of the principles behind the free agency and draft moves their team makes. And, the book just might boast Fantasy Football success


From the front office and head coach to the draft and free agency, Moore suggests strategies for making roster and salary cap decisions...

1. Percentages, Process, Quality

2. The NFL Hiring Process

3. NFL Draft Process

4. How to Acquire Veterans

Analyzes how to break down each position, how to spend at each position, and how to maximize return on investment from a salary cap perspective...

5. Quarterback Spending

6. Offensive Skill Spending: Understanding Objectives and Finding Value

7. Spending on the Offensive Line

8. Defensive Spending

9. Special Teams Spending and the Battle for Field Position

Discusses how current rookie structure is paying many players far below their value through analysis of Jason Fitzgerald's work in quantifying a draft pick's value over the course of their rookie contract...

10. Projecting the Salary Cap, Big Cap Hits and the Need for a Wage Increase in Rookie Contracts Under the Next CBA

Author: Zack Moore
Publisher: Caponomics: Building Super Bowl Champions
Published: 01/14/2018
Pages: 366
Binding Type: Paperback
Weight: 1.87lbs
Size: 11.02h x 8.50w x 0.76d
ISBN: 9780692045848

About the Author
Zack Moore is a former college football player at the University of Rhode Island where he majored in communications and minored in business. He received his MBA from Rutgers Business School and has written for Over The Cap since 2014. He is the first person to start writing about percentage of the salary cap, which is the only way to understand and analyze salary cap data across years. He is also an NFLPA Certified Player Agent. Zack's research has appeared on various platforms including Sports Illustrated, Bleacher Report, USA Today, the NFL Network, and The Wall Street Journal. He has also met with NFL teams to discuss the data and theories in this book.

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