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Kogan Page

Cross-Cultural Communication: The Essential Guide to International Business

Cross-Cultural Communication: The Essential Guide to International Business

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Cross-cultural communication is no longer something confined to a few specialists in large companies; it is a reality for hundreds and thousands of people from large and small companies.

Running overseas subsidiaries at a distance is a demanding task. Negotiating cross-border deals is a personal challenge of the highest order. Working in multi-cultural teams on short-term projects calls for great sensitivity. Cross-cultural Communication invites you to assess your own attitudes and performance as a business partner and as a communicator in the international arena.

This book is packed with examples, opinions and case studies from businesspeople around the world, including in-depth focus on: national cultures; company cultures; personality types; tactics and negotiation skills; timing and communications.

Author: John Mattock, Canning International
Publisher: Kogan Page
Published: 02/25/2003
Pages: 192
Binding Type: Paperback
Weight: 0.65lbs
Size: 8.80h x 6.20w x 0.60d
ISBN: 9780749439224

About the Author
Mattock, John: - John Mattock is CEO of LyddonMattock Associates, an international management training consultancy based in the UK whose clients include PricewaterhouseCoopers and Ericcson. He has over 25 years' experience in international management consultancy and spends his time travelling all over the world on assignments that involve grooming top-flight managers in the art of global and cross-cultural communication and negotiation skills.International, Canning: -

Canning International was established in 1965 as one of the first training companies to offer specialist cross-cultural programmes tailored for business. Their trainers and consultants run courses in 41 countries on four continents, such as: Europe, USA, Peru, Botswana, Kuwait, Dubai, Iran, India, Korea and Japan.

Current clients include Aventis, Borealis, Cap Gemini Ernst & Young, GlaxoSmithKline, Matsushita, Munich Reinsurance, Nissan, Renault, Samsung, Schnedier and Toshiba.
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