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Formulation Files

Dreaming In Color: An Introductory Colorists Guide To Flawless Formulation

Dreaming In Color: An Introductory Colorists Guide To Flawless Formulation

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Dreaming In Color was born from the idea that in order to understand how to best utilize your color line, you first need to understand the world of color. So many hairdressers graduate school lacking color confidence because they do not truly understand foundational theory. Inside Dreaming In Color, you will find a breakdown of WHAT hair color is, WHY hair color does what it does, and HOW hair color actually works, complete with pictures to keep the hairstylists ever creative mind entertained.



Author: Kailey (Willow) McDaniel
Publisher: Formulation Files
Published: 02/18/2019
Pages: 80
Binding Type: Hardcover
Weight: 1.13lbs
Size: 10.88h x 8.00w x 0.38d
ISBN: 9780359271597

About the Author
McDaniel, Kailey (Willow): - Kailey (Willow) is a 10 year beauty industry veteran with 5 years of teaching under her belt. She is a second generation hairdresser and grew up loving the salon industry. After beginning her teaching career and realizing that the brand specific content wasn't landing and staying with her students, she decided to take a different approach and based her color classes on color theory with a touch of product knowledge, rather than the initial other way around. The results were outstanding! She then began to dedicate her educational career to giving colorist the foundational knowledge needed to be wildly successful in color formulation. It is from this experience that Dreaming In Color was born.

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