Guerrilla Marketing Attack

This book will prepare small and medium-size businesses with vital information about direct marketing, customer relations, cable TV, desktop publishing, and much more.

Author: Jay Conrad Levinson
Publisher: Harper Business
Published: 02/20/1989
Pages: 208
Binding Type: Paperback
Weight: 0.69lbs
Size: 9.08h x 5.97w x 0.52d
ISBN: 9780395502204

About the Author
Levinson, Jay Conrad: - Jay Conrad Levinson is the author of more than a dozen books in the Guerrilla Marketing series. A former vice president and creative director at J. Walter Thompson Advertising and Leo Burnett Advertising, he is the chairman of Guerrilla Marketing International, a consulting firm serving large and small businesses worldwide.