How to Sell to Retail: The Secrets of Getting Your Product to Market

Are you ready to take your business to the next level? If you've got a product to sell there's only so much growth you can sustain by selling directly to end users. The ultimate key to really developing your business into a bigger enterprise is to get it sold by retailers. But how do you convince a cautious retailer and give a great outward impression of your business, big or small? Working through a series of 5 logical sections broken down into 12 steps, How to Sell to Retail will teach you how to look big, plan big, pitch big, get big and stay big though successfully selling to retailers.

Author: Clare Rayner
Publisher: Kogan Page
Published: 02/26/2013
Pages: 264
Binding Type: Paperback
Weight: 0.89lbs
Size: 9.23h x 6.30w x 0.51d
ISBN: 9780749466800

About the Author

Clare Rayner, "The Retail Champion," is one of the most well-known and respected retail consultants in the UK and lead for the UK Independent Retailer Month, a "Shop Local" campaign. She has held senior consulting roles with global software giant SAP, and international management consulting brand, Accenture.