Sports Finance and Management: Real Estate, Media, and the New Business of Sport, Second Edition

This book takes an in-depth look at the changes in the sports industry, including financial issues that occur when a sports team becomes part of bigger companies, the altered nature of fan loyalty influences, changes in design of venues. and opportunities for sponsorship that substantially expand the income earned by franchises.

Author: Jason A. Winfree,Mark S. Rosentraub,Brian M. Mills
Publisher: Taylor & Francis
Published: 10/24/2018
Pages: 488
Binding Type: Paperback
Weight: 1.55lbs
Size: 9.21h x 6.14w x 1.02d
ISBN: 9781138341814

About the Author

Jason A. Winfree, PhD, is an Associate Professor at the University of Idaho, Moscow, USA.

Mark S. Rosentraub, PhD, is the Bruce and Joan Bickner Endowed Professor of Sport Management in the School of Kinesiology at the University of Michigan, Ann Arbor, USA.

Brian M. Mills, PhD, is an Assistant Professor in the Department of Tourism, Recreation, and Sport Management at the University of Florida, Gainsville, USA.

Mackenzie P. Zondlak is the Manager of the Center for Sport and Policy in the School of Kinesiology at the University of Michigan, Ann Arbor, USA.