What Lucy Taught Us: A Management Fable about Improving Your Business One Process at a Time

As informative as it is instructive, What Lucy Taught Us: A Management Fable about Improving Your Business One Process at a Time by Walt Geer takes an original slant on the corporate world. In this entertaining fable, the author describes how a simple eight-step strategy can dramatically improve business processes. For a challenge, the parable's protagonist, Joe, leaves a bright future to join AMD, a fledgling company. The new VP of operations, he inherits a dysfunctional staff and is subject to a barrage of consumer complaints. His strategy is simple: reestablish customer confidence. By studying the competition and gaining a competitive advantage, he is determined to distinguish AMD from its rivals and reestablish its dominance in the market. Finding it easier said than done, Joe enlists an old friend who leads him to consider the relevance of an "I Love Lucy" episode that transforms Joe's understanding of how work gets done.

Author: Walter T. Geer Jr
Publisher: Booksurge Publishing
Published: 08/20/2009
Pages: 102
Binding Type: Paperback
Weight: 0.27lbs
Size: 7.99h x 5.24w x 0.24d
ISBN: 9781439243213

Review Citation(s):
Foreword 05/18/2010

About the Author
Walter T. Geer is president and CEO of The CA Group. His career spans three decades in with private sector Fortune 100 organizations such as Philip Morris USA, Duracell, and GE, as well as in higher education where he served in senior administrative roles at the State University of New York, Community College System of Massachusetts and Harvard University. His expertise is in information technology, strategic planning, business process reengineering, and technical leadership training. He lives in Boston. What Lucy Taught Us: A Management Fable about Improving Your Business One Process at a Time is his first book.

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